Marketing to Generation Z

Generation Z, also known as iGen, is the youngest consumer group – those born in 1996 or later. Gen Z will account for 40% of all consumers by 2020, so it's important to create lasting relationships with this generation now by understanding what motivates them. Most...

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Why WIX can be Bad for Your Small Business

WIX is marketed as a free, easy, do-it-yourself web development platform that allows people to create HTML5 websites with online drag-and-drop tools. While this may sound great – after all, who wouldn't be interested in getting something for free instead of having to...

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Is Your Website Mobile Friendly?

If you’ve been reading the articles on our blog and following the links on our social media pages, you know that mobile compatibility is changing from a convenience to a necessity. Guy Sheetrit, CEO of Over The Top SEO, a company that helps businesses optimize their...

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Managing Bad Online Reviews for your Business

More than ever before, people are using Google searches to find out where to shop, where to eat, where to go for special events – in fact, Google Maps is the most-used smartphone app. What’s more, 93% of Millennials read reviews before buying a product, 59% leave...

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Introducing Our New Content Writer, Jorie Page

Where are you from? I was born and raised in Salt Lake City, Utah. After I graduated from Westminster College in Salt Lake, I wanted to move somewhere that was completely opposite of Utah, and decided to make the journey to Portland, Oregon. I ended up living in...

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How Graphic Design can Make or Break Your Website

If you’re planning to launch a web project, you may have been browsing different websites for ideas. You may have noticed that some websites immediately grab your attention and make you think, This company knows what it’s doing, while other websites make you want to...

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How to Engage Your Audience: Lessons from Pokémon Go

Within days of its launch, Pokémon Go had more user engagement than Facebook and outpaced Twitter’s number of daily users. This augmented reality game, in which users have to physically move around to try to capture and hatch Pokémon, drew hordes of people to...

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Building Social Media Communities

The age of social media has created new opportunities and new challenges for building and marketing your brand. Because a social media platform is not just a tool, but a digital marketplace where you can interact directly with potential customers, your success will...

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Planning Your New Web Design Project or Redesign

Planning is essential for a successful website design or redesign. Before jumping straight into a web project, it’s important to create a plan to delegate responsibilities, create branding guidelines, gather useful knowledge to help streamline your team’s work, and...

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Why Print Still Works Really Well in 2016

Post recession, companies are increasingly investing in the production of print ads over digital ones. Year by year, more public libraries across the U.S. are providing adult coloring sheets to their patrons. Decade after decade, yoga grows more popular. And folks...

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5 Ways to Update and Refresh Your Business Website

Are you ready to make 2016 the best year for your business? If so, it might be time to refresh your business website. I was recently asked to speak at the Small Business and Entrepreneurship Committee meeting at the Fayetteville Chamber of Commerce. I decided to write...

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Fayetteville, Arkansas

Mockingbird was born in this lively southern town, home to the University of Arkansas and a community of artists and musicians.

Portland, Oregon

Diverse, tech-savvy, and with a mindset focused on startups, Portland is a fantastic place for Mockingbird to spread its wings.

Washington DC

Our nation’s capital and home to a thriving business community, where our presence supports our Federal Government work as well as a number of small companies.